The message came from former NFL coach Tony Dungy, who learned it from Hall of Fame coach Chuck Noll:
“Champions don’t have to do extraordinary things. They just have to do ordinary things extraordinarily.”
How does this apply to sales strategy? An effective sales strategy is not characterized by the impossible, but by the continued execution of the day-to-day activities. Excellent execution of the seemingly mundane steps of a sales strategy are essential to its success.
To be a champion of the sales strategy, all the ordinary steps of the strategy must be done extraordinarily. Effective sales strategy is driven by working smarter, not harder and understanding the decision-making process.
To learn more about how an effective sales strategy is developed and executed and how Gylen Castle can help you become extraordinarily ordinary, visit https://gylencastle.com/.
